The Best and Worst Times to Post on Social Media Networks (Infographic)

Confused as to what are the best times to post to your social media network? Wondering if that tweet or status update is reaching your target audience at the right time?

Scheduling Social Media Timing

We’ve all been there. It’s not enough to just post information through social media, you have to know when to post your content so that it becomes engaging and starts a conversation. So, when is that time?

Based on some great data, the team at Social Caffeine (love the name) created the following awesome infographic to illustrate the best and worst times to post on Twitter, Facebook, LinkedIn, Pinterest and Google+. Of course, the stats below are not set in stone as the best and worst times for posting are highly tied in to your industry, goals, brand and target audience. However, they do serve as a great foundation to start testing your online marketing efforts and, when coupled with your SEO analytics data, you will be better apt to improve your social media schedule for success.

The Most Interesting Social Media Timing Facts

  • Pinterest traffic fades after 5pm
  • Facebook’s peak time is Wednesday at 3pm
  • Twitter posting should be avoided after 3pm on Friday

Best Tools to Use in Social Media Measurement

Read on to see how you can utilize this data into your own online business marketing strategy. Also, share your awesome thoughts in the comments below. I’m really excited to see your input.

Social Media Scheduling Infographic

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  • Philip Ogola

    I disagree with this school of thought, Best/worst times are hinged on location and different time frames countrywide

    • Shannon Steffen

      Correct, Philip. As stated in the post: “Of course, the stats below are not set in stone as the best and worst times for posting are highly tied in to your industry, goals, brand and target audience. However, they do serve as a great foundation to start testing your online marketing efforts and, when coupled with your analytics data, you will be better apt to improve your social media schedule for success.”

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