3 Ways to Become the MacGyver of Digital Marketing

If you’re a marketer or business, you don’t have a lot of money to waste on expensive advertising like big competitors. To succeed online with a smaller budget, you have to learn market like MacGyver. MacGyver always started out with a goal. Start outlining specific, measurable, attainable, realistic, and timely (SMART) goals, connect brainstorming with…

MacGyver Creative Digital Marketing

Digital Marketing Strategies in 5 Easy Steps

Digital marketing is crucial if you want to succeed online today. With both your potential customers and competition online, strategic digital marketing is the only way to rise above the noise. To help, here is a list of 5 easy-to-use digital marketing tactics that any business can implement. 1. Get with Goal Setting Without a…

Digital Marketing Strategies

How Humans Use Questions When Searching Online

Did you know that humans use question formats when using search engines 27% of the time? No? Then you need to check out these stats to optimize your content for your target market. Accordingly to a study by Blue Nile Research, appropriately named the Psychology of the Searcher: Patterns in How Searchers Formulate Queries, such…

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A Customer Saved is a Penny Earned (Infographic)

It doesn’t matter what business you’re in. There is nothing more amazing than what happens when brands and businesses stop focusing solely on customer acquisition, and start paying attention to customer retention. Peter Shankman and Rachel Honig, over at Redefining Customer Service, did an awesome job on bringing to light what happens when businesses and…

A Customer Saved Infographic Feature Image